Hypergrowth for Advertising-Supported Video on Demand (AVOD)

Series: Five OTT trends to watch in 2021 — Part 3 One of your biggest decisions when launching a new OTT service involves determining how you will monetize your content. The two primary revenue models commonly used by OTT content providers are ad-supported video on demand (AVOD) and subscription video on demand (SVOD) — each of which comes with its […]

Series: Five OTT trends to watch in 2021

Shifting to a direct customer relationship model Series: Five OTT trends to watch in 2021 — Part 2 Just you, me, and the TV Since the rise of digital over-the-top (OTT) programming, the transformation of the media/audience relationship has open the doors of possibilities for video. The key question is: how can video be leveraged to create a compelling, lasting, […]

Series: 5 OTT trends to watch in 2021

Unleash the power of remote live streaming Series: Five OTT trends to watch in 2021 — Part 1 By all means, this was an extraordinary year. In 2020 we have seen more changes to our industry than in the previous five years, and there’s no sign that things will slow down anytime soon. But in chaos lies opportunity — and for […]

Transform the Media Landscape this Holiday Season!

Connected TV is a key platform for growth The holiday season in 2020 brings a unique opportunity for content creators and broadcasters, as increased demand for streaming content will bring unprecedented demand for digital ads. Your best bet is to bring your content to the living room and into the hands of users in multiple devices, and […]